Discover how to use your own criteria to make the best decisions for your business - every time.

Now only $30

Sometimes the textbook will tell you to list the pro’s and con’s.  You can list the pro’s and con’s for 5 opportunities, and still not know what to do.  There is no comparison of one opportunity against the others.  The Decision Tool fixes that.  The Decision Tool helps you make the comparison – based on your own criteria.

Your criteria might be: lowest cost to start the new opportunity.  Or having the greatest passion for that choice.  Or the opportunity for the greatest profit, or the opportunity to get referrals from those clients.  Or perhaps the choice that does not require traveling.  Some are personal choices and some are business choices.

They are your Criteria!  The results will only be for you.

Many years ago I had an opportunity listed in my Decision Tool.  It read – Provide Keynote speeches on the topic of Leadership for Women.  Later I removed this opportunity from my list.  One of my criteria included building a business that could be sold.  A speaking business cannot be sold. When you make your last speech, your income stops.  There is nothing to sell to a buyer.  So I removed that opportunity from my list.  My other opportunities moved to the top.

Thank goodness for the Decision Tool.  

Norma Rist is president of Norma J. Rist CEO Consulting, Inc. She is a no-nonsense business coach, an executive coach, and an author. 

Norma previously was a controller for a $200-million division of a public corporation and vice president and general manager for a $40-million manufacturing and wholesale company, Pepsi-Cola Bottlers of Akron, Inc. 

She has been very active in her community and has been a mentor to hundreds of women. 

In 2003 Norma was an ATHENA recipient in the first year of sponsorship by Inside Business Magazine. 

She currently serves as Vice President of the Board of Trustees of ATHENA International.

“Using the Decision Tool was so exciting.  After I put in my own criteria, and the opportunities for my business, I could score the choices and see the results.  Finally I knew where I was going next – the best choice!” 

-Maria

“I used the Decision Tool the first time several years ago.  It gave me the specific reason to choose my next opportunity, over all the others.  Using my own criteria made it super successful. “ 

-Michelle

“The Decision Tool has been useful a number of times.  Each time my business opportunities change I can use the “Tool” to make sure I am choosing the best opportunity for the future of my company.” 

-Pat

"The very first time I used the Decision Tool I could see how it took into account my own criteria, weighted my criteria because they were not equal, and then applied them to my current opportunities.  WOW.  I knew what to do next.”  Vicki

-Vicki

Discover how to use your own criteria to make the best decisions for your business - every time.

now only $30

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